Benoît Cornu
Expert in communications, transformation and public affairs
A COMMUNICATION STRATEGIST GROUNDED IN REALITY
Benoît Cornu is a key figure in institutional and corporate communications as well as business transformation in France
After beginning his career in marketing and retail, he went on to lead corporate communications strategies, CSR policies, and public affairs for major groups such as Casino, PMU, and Elior Group.
His combined operational and strategic expertise allows him to deliver highly relevant support on repositioning, change management, and stakeholder engagement initiatives.
A UNIQUE EXPERTISE AT THE INTERSECTION OF BUSINESS AND PURPOSE
Benoît’s strength lies in his ability to combine performance-driven thinking with societal impact
He sees communications as a powerful lever for deep, lasting transformation within organisations and companies.
He has led reputation-building initiatives, internal engagement plans, influence campaigns, and ambitious CSR programmes – while staying closely connected to operational teams and on-the-ground realities.
BUILDING BRIDGES ACROSS ORGANISATIONS
Named “Communications personality of the Year” in 2016 in France, Benoît is deeply committed to passing on his craft
Benoît Cornu focuses on building strong connections between communications, HR, CSR, and business teams. His integrated approach to corporate challenges ensures alignment between messaging, action, and outcomes.
At JUSTE, as founding partner, he is a driver of transformation through communications – always guided by a commitment to effectiveness and shared truth.